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Empathy Maps
Empathy maps are an important tool to use to introduce and humanize customers when presenting user research. They are used internally to create a deeper understanding of customers.
A typical empathy map presents basic information about the interviewee and separates research visually into four quadrants-- what users think, do, say, and feel. Below is an example.
More Information:
How to Use Persona Empathy Mapping Design Thinking: Empathy Maps